Introducing The Frame.
A TV designed for your space.

A window into a world of art. A gallery of your fondest memories. A connection to the things that matter most. The Frame is a TV that elegantly enables you to make any space your own.

Art when it's off.

TV when it's on.

The perfect mode for any mood

In TV Mode, The Frame is a big, beautiful 4K UHD certified TV. But when you turn it off, The Frame enters Art Mode and begins elegantly presenting art or your own cherished photos to bring an inspiring, intimate touch to any room.

A perfect picture all day long.

The Frame intelligently adjusts brightness and colour as ambient lighting conditions change for an optimal viewing experience, bringing an extra sense of art realism to your space all day long.

A specially curated collection of art.

The Frame comes with the Samsung Collection, a professionally-curated collection of 100 works of art from 37 renowned artists spanning 10 genres. You’ll find stunning photography, paintings, drawings, and digital works selected to complement a wide variety of tastes and decors, all built-in.

Enjoy all the details in 4K UHD.

The Frame is a full-featured 4K UHD certified TV that delivers outstanding detail and picture quality with four-times the resolution of a standard full HD TV.

The Frame Specifications

55”

65”

Resolution

3,840 x 2,160

Picture QUALITY

4K UHD Resolution, HDR, Active Crystal Colour, UHD Up-Scaling, MR240 (120Hz)

New FEATURES

Art Mode, Samsung Collection, Art Store, My Collection, Brightness Sensor, Motion Sensor

SMART FEATURES

One Remote Control, Smart Hub, Smart View

CONNECTIVITY

Wireless Lan built in, Bluetooth, HDMI,USB

Sound

40W/2.2CH

IN THE BOX

Basic Stand, No Gap Wall-Mount, One Connect, Near-Invisible cable (5m)

Buy The Frame
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Customisable frame

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Walnut

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Beige wood

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White

Learn More

*Each customisable frame is sold separately

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Stand and caballing

Stand

  • Classic easel design
  • Sturdy metal construction
  • Integrated cable management

Near-invisible cable (15m)

  • Near-invisible cable (15m)
  • 15m (49.2ft) long fibre cable
Learn More